| 000 | 01110nmm a22002895u 4500 | ||
|---|---|---|---|
| 001 | vtls000365081 | ||
| 003 | RU-ToGU | ||
| 005 | 20210922030353.0 | ||
| 007 | cr nn 008mamaa | ||
| 008 | 090508s2006 xx j eng d | ||
| 020 | _a9783835057029 | ||
| 035 | _ato000365081 | ||
| 040 |
_aSpringer _cSpringer _dRU-ToGU |
||
| 100 | 1 |
_aDiehl, Sandra. _9332571 |
|
| 245 | 1 | 0 |
_aInternational Advertising and Communication _hЭлектронный ресурс _bCurrent Insights and Empirical Findings _cedited by Sandra Diehl, Ralf Terlutter. |
| 260 |
_aWiesbaden _bDeutscher Universitäts-Verlag _c2006 |
||
| 650 | 0 |
_aEconomics _9135154 |
|
| 650 | 0 |
_aMarketing _9564740 |
|
| 650 | 1 | 4 |
_aEconomics/Management Science _9247365 |
| 650 | 2 | 4 |
_aMarketing _9564740 |
| 700 | 1 |
_aTerlutter, Ralf _9332573 |
|
| 710 | 2 |
_aSpringerLink (Online service) _9143950 |
|
| 773 | 0 | _tSpringer e-books | |
| 856 | 4 | 0 | _uhttp://dx.doi.org/10.1007/3-8350-5702-2 |
| 999 | _c242020 | ||