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Библиогр.: 33 назв.

Creative sector consists of such areas as advertising, architecture, art, crafts, design, fashion, films, music, publishing, software, toys, television etc. The creative areas are de-scribed and grouped in different lists suggested both by government and by scholars. The workers in creative sector formate the creative class although the latter is a broader con-cept. Creative class covers economic and creative aspects. Here, we face the problems of definition and of demarcation. Scholars (R. Florida) identify the following features of the creative class: individuality, meritocracy, diversity and openness. Creative class can be de-fined only by comparing it with a less creative class but is is hardly possible in the context of creative society.