Cultural Tourism in a Digital Era electronic resource First International Conference IACuDiT, Athens, 2014 / edited by Vicky Katsoni.
Material type: TextSeries: Springer Proceedings in Business and EconomicsPublication details: Cham : Springer International Publishing : Imprint: Springer, 2015Description: XII, 417 p. 45 illus., 23 illus. in color. online resourceContent type: text Media type: computer Carrier type: online resourceISBN: 9783319158594Subject(s): business | Culture -- Study and teaching | Marketing | Application software | E-commerce | Religion and culture | Business and Management | Marketing | Regional and Cultural Studies | Sociology of Culture | Computer Appl. in Social and Behavioral Sciences | e-Commerce/e-businessDDC classification: 658.8 LOC classification: HF5410-5417.5Online resources: Click here to access onlinePart A: Consumers' view on today's tourism industry -- Part B: Cultural tourism today -- Part C: Heading towards a digital model of tourism -- Part D: Tourism product from an alternative perspective.
This book covers the entire spectrum of cultural and digital tourism and presents the latest findings, examples and cases, highlighting innovations for the tourism industry from both an academic and a practical point of view. The book invites readers to discover ongoing developments and recent trends in fields like heritage and museum management; sports tourism; tourism economics and policy; e-marketing and e-business; and many other fields, making it of value to researchers in tourism management, practitioners and policymakers alike. The book was edited in collaboration with the International Association of Cultural and Digital Tourism - IACuDiT - and includes the proceedings of the First International Conference on Cultural and Digital Tourism.
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